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|eBooks|Economics, Finance, Business and Management|Business and Management|Sales and marketing|The Handbook of Market Intelligence
The Handbook of Market Intelligence
Available
Preface to the Second Edition vii
About the Authors ix
About Global Intelligence Alliance xi
Part 1 Market Intelligence in Global Organizations 1
1 Market Intelligence: Drivers and Benefits 3
2 Market Intelligence in Global Organizations: Survey Findings in 2013 21
Part 2 Roadmap to World Class Market Intelligence 51
3 Key Success F...
Read more
E-book
epub
40,99 €
Preface to the Second Edition vii
About the Authors ix
About Global Intelligence Alliance xi
Part 1 Market Intelligence in Global Organizations 1
1 Market Intelligence: Drivers and Benefits 3
2 Market Intelligence in Global Organizations: Survey Findings in 2013 21
Part 2 Roadmap to World Class Market Intelligence 51
3 Key Success F...
Read more
Follow the Author
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