How to Make Big Money in Your Own Small Business: Unexpected Rules Every Small Business Owner Needs to Know

The book by Jeffrey Fox is a collection of practical recommendations for increasing the profits of small businesses, addressed primarily to current and future leaders of such enterprises. Starting with a specific tactic for choosing a business idea, Jeffrey Fox talks about how to find, attract and retain a customer, hire a good seller, price based on the product's value in use, use the question "W...